Should grooming extras be included or priced separately?
25 August 2026·2 min read
An add-on earns a separate price when it gives the owner a genuine choice and creates distinct work. Splitting a normal groom into tiny charges makes the menu harder to understand without making it more honest.
Define the core promise first
Write one sentence for each main service. If “full groom” promises a clean, dry dog with nails checked and the agreed finish, those steps belong in the base price. The groomer shouldn't need a sales conversation to complete the service properly.
Work that nearly every booking receives is another clue. If an “extra” appears on most invoices, fix the starting price and include it.
Put real grooming extras through one test
| Item | Usually include | Sometimes separate | Decline or refer when |
|---|---|---|---|
| Nails | Standard trim/check in core service | Standalone nail visit or extra support | Safe handling isn't possible |
| Ears | Routine external clean if promised | Distinct specialist work within competence | The condition needs veterinary care |
| Anal glands | Only if this is genuinely part of your service | Separate, clearly described service | Outside training, policy or local requirements |
| Teeth | Never imply a veterinary result | Cosmetic brushing with owner agreement | Pain, disease or unsafe handling is present |
| De-shed | Light work inside a normal bath | Substantial product and occupied time | Coat or dog can't safely tolerate the plan |
| Flea bath | Follow a disclosed shop policy | Separate product, cleaning and disruption cost | Product or health conditions make it unsuitable |
| Face, feet or hygiene tidy | Include where the named service promises it | Between-groom maintenance visit | The requested work becomes a different service |
This isn't a universal service list. It is a way to make the boundary visible. Only offer work the business is trained, equipped and insured to perform.
Price the extra work, then book it
Cost the additional occupied time, product and support against the same hourly target as the core menu. A profitable-looking $25 de-shed add-on still fails if it adds 30 minutes to a booking that received no extra time.
Give each retained add-on a duration, plain result and price. Remove duplicates and options the team regularly forgets to deliver.
Use a small menu worksheet
- Core service promise:
- Step being considered:
- Can the client reasonably decline it?
- Distinct time, product or skill:
- Included, separate or declined:
- Added booking time:
- Price and approval point:
A useful menu helps the owner choose a result and helps the diary reserve the work. It doesn't ask them to assemble basic care at the counter.
Seglo note: Keep services and optional extras with the duration and price they need.