The AI Receptionist, drop-off bookings, and a new pricing model

This release is about making Seglo answer the phone for you. The AI Receptionist is now a real product — natural conversations, real bookings, no missed calls. Drop-off bookings arrive for businesses where customers leave something behind. And pricing has been rebuilt around how real businesses grow.

Meet the AI Receptionist

A real, talking phone agent that picks up when you can't.

Natural voice conversations

Customers can book, ask questions, request a callback, or be transferred to you — and most of them won't realise they're not talking to a person.

Industry-specific personalities

The agent knows the difference between a salon, a vet, a pet groomer, and a dry cleaner. The way it talks adjusts to your business.

Knows your regulars

Calls from existing customers get a personalised "welcome back" using the name on file.

Smart call handling

• Transfer to you when it's the right move
• Block unwanted callers with a busy signal
• After-hours voicemail with a custom greeting
• Missed call tracking so nothing slips through

Callback requests, on autopilot

The agent captures callback intent during a call, summarises the conversation, and drops it into your dashboard. You get a push notification the moment one arrives.

Real phone, real calls

Inbound calls land on your iPhone like a native call — not just a notification.

A brand-new website

A completely rebuilt seglo.ai introducing the AI Receptionist with a live voice demo right on the page.

Drop-off bookings

A new appointment mode for businesses where the customer drops something off and picks it up later — pet groomers, dry cleaners, repair shops, vets.

Estimate-time bookings

Set an estimated turnaround time, let customers book a drop-off window, and Seglo tracks the day from drop-off through pick-up.

Drop-off windows

Configure the time band when customers can drop off — "Drop off any time between 8am and 10am".

Day-shaping optimisation

The day automatically rearranges drop-off jobs to fit more in, with suggested staff assignments based on who's working.

One setting reshapes the flow

Choose how your business operates — appointment-based, drop-off, or both — from a single setting that reshapes the booking experience end-to-end.

A new way to pay for Seglo

A cleaner pricing model that scales with you.

Monthly credits

Every plan now includes a fresh credit allowance each month for SMS, voice minutes, and AI conversations. No more guessing what's left.

Auto top-up

Set auto top-up so your credits refill before you run out. No surprise interruptions.

Right plan for your stage

Each tier has a clear feature list. The upgrade flow guides you to the right plan based on what you're trying to do.

SMS pricing that matches reality

Different rates for platform messages vs phone messages, so what you pay reflects what you actually send.

Phone numbers built in

Phone number costs (including local regulatory requirements) are now reflected directly on the pricing page.

Book for the whole family

The "group bookings" feature has evolved into something richer — book for yourself, your kids, your pets, your team, anyone.

Multi-profile selection

When a customer signs in, they see every profile linked to their account — children, pets, family members — and can book for any of them in one flow.

Forms per profile

Different intake forms can be attached to different profiles, so the right questions surface for the right recipient.

Waitlist offers per profile

Waitlist offers can now be accepted on behalf of any profile linked to the account.

One account, no duplicates

Phone-based account matching means customers don't end up with duplicate profiles every time they visit.

Permissions, rebuilt

Staff see only what they're allowed to see.

Per-app access

Each part of Seglo — calendar, payroll, AI agent, phone — has its own permission set. Give a team member access to the calendar without exposing payroll.

Smart redirects

If a team member opens a page they can't access, Seglo redirects them somewhere they can use, instead of an error screen.

Mobile respects the same rules

Page guards on the mobile app match the permissions on the web.

Calendar optimisation

A new optimiser quietly suggests how to rearrange your day for fewer gaps and faster service.

• Optimise button in the calendar toolbar with one-click "Apply All"
• Suggested staff assignments for unassigned appointments
• Optimisation counter showing how many improvements are available right now
• Drop-off-aware scheduling that handles drop-off jobs differently from time-slotted ones
• Cascade-stacked overlapping cards so nothing disappears under another booking

Multi-location services

Services can now be scoped to specific locations. A team in one location can offer something the team in another location doesn't.

Smoother Square imports

Bringing customer data from Square just got a lot smoother.

• Activation step with verification, so you know your import is real
• Retry for failed migrations — no more starting over
• Unified review step to confirm before it lands

New domain

Seglo has moved to seglo.ai. Old links redirect automatically.

Other improvements

• Daily earnings tracking for staff on mobile
• Leave request management with a dedicated mobile workspace
• Breaks integrated into the calendar — staff breaks now show natively
• Refreshed brand assets — new wordmark, blue S logo, refreshed app icons
• Customer confirmation by token — confirm a booking from email or SMS without signing in
• Short URLs for appointment links that fit nicely in SMS
• PII protection across sensitive endpoints — customer details stay private in logs
• AI catalog proposals — early access to AI-suggested catalogue cleanup
• Cleaner conversations view with date filtering
• Better live chat coverage across the marketing site
• Sign-in dialog that lets you sign in without losing your booking context
• Refreshed sign-in page that matches the new branding

Get started

Start Free Trial →

Need help?

• Email: [email protected]
• Live Chat: Available in your dashboard
• Help Center: Guides and tutorials

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Last updated: January 31, 2026