Clients

Auto Reminder

Text owners 7 days before a pet's suggested next groom, with times that suit them. Nothing is booked. When it sends, what it says and how to change it.

Updated 12 October 2026

Some owners won't commit to a next booking at the counter. Auto Reminder texts them 7 days before the pet's suggested next groom, with up to three times that suit them, so booking again is one reply away. Nothing is booked until they book.

Open in app: Notifications · Grooming Care

Before you start

  • The pet needs a care cycle and a finished groom at your shop. The suggested next groom is the last groom plus the care cycle. See Grooming Care.
  • The owner needs a mobile number on their record.
  • Auto Reminder is part of Grooming Care, included from the Starter plan.

Turn it on at checkout (web app and Seglo appointment app)

After you take payment for a groom, Plan the next groom shows three choices: Auto Book, Auto Reminder and Book one visit. Ask the owner, then switch on Auto Reminder for each pet they want reminders for.

Once it's on, the line under the switch says when it texts, for example Texts the owner on 2 Nov, 7 days before the suggested next groom on 9 Nov.

Turn it on or off later (web app and Seglo appointment app)

  • From the owner's record: open the owner from Clients. The Auto Reminder section lists each pet with its own switch.
  • From a booking: in the booking's Grooming Care section, open Auto Reminder under the pet.

The Auto Reminder section on an owner's record, one switch per pet

Turning it off stops the next text. You can always switch it off, even when the pet can't be reminded any more.

What the owner receives

The text goes out 7 days before the suggested next groom, between about 10 am and 4 pm your time. If you turn Auto Reminder on when the suggested next groom is less than 7 days away, it texts at the next send time, usually the same day.

There are two versions, and which one goes depends on the pet's location:

  • The location has its own Seglo Phone number: the text comes from your number and lists up to three times. The owner replies with a day, and the reply lands in Messages like any other text. If the SMS AI receptionist is on, it can book the time for them.

    Hi, it's about time for your pet's next groom. We've got Wed 22, Thu 23 or Fri 24 Oct at 12:00 pm, your usual time. Reply with the day that suits you and we'll book it in.

  • The location has no number of its own: the text comes from Seglo's shared number, which can't take replies, so it carries your booking link instead of times.

    Happy Paws Grooming: Hi, it's about time for your pet's next groom. Book here: https://seglo.ai/@happy-paws/main/bookings

An owner with several pets due at the same time gets one text for all of them.

How the times are picked

The times come from the owner's own history with that pet: the time they usually come in, their usual weekday, their usual groomer, and the same services as last time. Seglo looks from 3 days before to 10 days after the suggested next groom, and picks up to three days with a free time nearest their usual one. If their usual groomer has nothing free, any groomer counts.

The times aren't held. If someone else books one first, the owner is offered another time when they reply.

Change what the texts say

  1. Go to Settings → Notifications → Customers.
  2. Under After the visit, open Auto Reminder (from your number) or Auto Reminder link (from Seglo's number).
  3. Edit the message. Use the buttons to add details: Client first name, Pet name, Suggested times, and for the link version Business name and Booking link.
  4. Check Preview, then Save. Use Seglo's default puts the default text back.

The Auto Reminder wording panel in Notifications, with buttons to add details and a preview

The defaults don't use names, because what's typed in a name field isn't always what you'd call someone. Add them yourself if your records hold real names. The link version must keep the Booking link, because owners can't reply to it.

When no text is sent

  • The next groom is already booked. Nothing is sent. Auto Reminder reminds before the groom after that one.
  • The pet is on Auto Book. Auto Book books the next groom, so there's nothing to remind about.
  • The owner has no mobile number.
  • Text messages is off and the location has no number of its own. Seglo's number sends nothing while Text messages is off. Texts from your own number don't depend on that switch.

Tips

  • One text per groom. An owner who doesn't reply isn't chased. Changing the care cycle after the text has gone out doesn't send another one.
  • Owners can't text STOP to opt out. If an owner doesn't want reminders, turn it off on their record.
  • Texts from Seglo's number use credits, like your other customer texts. Texts from your own number don't.

Related

Grooming CareSet each pet's care cycle, see its suggested next groom and whether it's booked, follow up the pets that need it, and let Auto Book book the next groom.Auto BookBook each pet's next groom as soon as today's groom is done, so nobody has to remember to rebook. What gets booked, what owners receive, and what to follow up.Notification settingsOne page for every automated message Seglo sends — what your customers get, what your team gets, what you get, and which channel each one goes out on.Client profilesKeep each pet’s details and grooming notes together. Open their Pet Card, read its team notes, and manage their profile from the client directory.

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